charity are potential customers

02/27/2015 10:06


This strategy works best if volunteers for that charity are potential customers. 11.Samples No matter what you do to promote your business,giving potential customers a sample is an excellent way to attract attention and make a positive impression.In many cases,it makes just as much sense to spend your marketing and advertising dollars on giving out your own goods instead of purchasing advertisementsespecially if cash is tight.The key is to give samples to the audience you want to reach(i.e.,software packages to computer user groups or nutritious snacks to health oriented consumers).In the food arena,where one taste is worth a thousand words,firms now exist that test market new merchandise for large and small companies alike through in-store demonstrations.A good demonstration company not only keeps track of how much of your product or service was given away but also submits detailed reports on what people said about the item and how much of it was purchased. 12.Totally free Trials If your merchandise is too big or expensive to give away outright,why not offer a no cost trial to qualified customers?Try shipping it out to prospects with no strings attached.Most people will appreciate the opportunity to try the merchandise,and many will like it enough to get it. 13.Cost-free Services If you can't afford to give away items,offering your services as a way of generating new business can also pay off.
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